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The watch meister

The watch meister

  • Client: The Watch Meister
  • Duration: 01/11/2024 - Present

Overview

The Watch Meister is one of Dubai’s premier luxury reselling boutiques, located in the heart of City Walk. With a curated collection of high-end timepieces and luxury bags, their boutique offers an upscale experience—but they struggled to translate that prestige into their online presence.

Services:

  • Social Media Management (Instagram)
  • Full Content Creation (Reels + Photography)
  • Meta Ads & Google Ads Management
  • Email Marketing Campaigns
  • SEO & CRM Integration

Transformation:

Before working with us, Watch Meister used Instagram purely as a static product catalog — no engagement, no revenue. After 8 months of daily posting, dynamic reel creation, targeted ads, and high-converting CRM flows, they now generate AED 1,000,000/month directly from Instagram alone.

Our Strategy:

  • Created a clean, elegant Instagram feed with engaging hooks and luxury storytelling
  • Used Meta and Google Ads to target the top 1% of UAE HNWIs, driving qualified traffic and repeat buyers
  • Launched product-led campaigns like Hermes bags, generating demand beyond available stock
  • Integrated CRM to retain and remarket to leads

Key Results:

  • From 0 to AED 1M/month in tracked IG revenue
  • Transformed brand from passive to premium
  • Successful multi-product sellouts via campaign

Platforms: Instagram, Google

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